"The theme of this campaign is to spread the approach of Uniqlo globally through communication in fashion, music and dance beyond the language barrier." Shift
I don't even know where to begin... I am totally disgusted, amazed and intrigued that I am even posting this. On the one hand, this albiet viral advert for Uniqlo, is brilliant. I first saw it at Netdiver, a small unobtrusive moving advert. But I was hooked, I spent the next 2 hours of my day tracking down where it came from, what its purpose was etc. Then 1 more hour trying to get the code so that I could post in here.
Supposedly by posting it I stand a chance of winning a G-shock watch with their logo emblazoned on it, but I can't honestly say I want one."Already 5 428 users with 7 503 uniqlocks from 59 countries, and 6 472 263 views from 176 countries. " Rxbbx
The part that I can't even believe, is that I've been sucked into advertising for Uniqlo for free, even though i know that I'm doing just that. And no matter how much i justify it by saying that I think it's wonderful to look at, and a brilliant piece of motion graphics, I'm just another sucker/victim of the brilliant designers/marketers.
"The clock sound on the dance video uses original Fantastic Plastic Machine sound from Tomoyuki Tanaka." Fast Retailing
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